Shine Your Light
Great Lighthouses of Ireland
A beacon of hope in a time of crisis
At 9pm on Easter Saturday night, 11 April 2020, the nationwide #ShineYourLight initiative saw the whole country shine a light in hope, solidarity, comfort and love in the midst of the Covid-19 crisis.
bigO helped Great Lighthouses of Ireland shine their lights in appreciation of Ireland’s healthcare heroes with an emotive video that combined stirring voiceover with beautifully crafted graphics.
The poignant script sees our frontline medics as ships weathering the storm while the public, like resolute lighthouses, continue to stay apart.
Our Shine Your Light video was shared far and wide across Great Lighthouses of Ireland, Creative Ireland and Government of Ireland social channels and the response was overwhelmingly positive.